Um, this pool party looks enjoyable. Highly.
Though working in the video production world, I must comment on the seemingly poor encode they uploaded. Ugh. Perhaps it had something to do with the waterproof camera, but I would have loved to see a more crisp version of this video. That said, still dope and the song is obviously greatness.
If for some ungodly reason you don’t…peep this dope piece put together by the Ruby Hornet team for a nice recap. Shout to the homies Buff, KT, and the whole Athletic Mic League. They’re one of my favorite crews of all time and it’s great to see all the success that Drew/Haircut/Mayer is having these days. Great music from great people!
The last time I posted a video from Buff, it sparked a mini-rant, so I’ll try to keep this one shorter. Not only is this a great song (flawless beat from 14KT, dope hook from AB, ill lyrics from Mr. 1der) and a great video (ladies x 3…shouts to Jackson on the directorial debut), but it’s a great example of how most “underground” hip-hop these days actually dispels the stereotypes that the term implies.
In other words, this ain’t even “underground.” This is real life. I don’t know about the rest of you, but I don’t really dig music I can’t relate to personally. Instead, I bump this kind of “everyman” hip-hop that folks like Buff, Now On, and the rest of the A-Side Worldwide family represent. People need joints like this to prove that your ‘girl’ track doesn’t need to be fake, corny, or misogynistic. Like Buff mentioned in the song, just be little ol’ you and it’s all good*.
Cop There’s Only One in stores now for that goodness…
*Now if being you really does mean making it rain thousands of dollars in a strip club, then by all means, pimp on pimpin’…just throw those dollars [Jay] thaaaaaattaway [/Hov]
(I’d be facing the other way…)
I mentioned in the Bishop Lamont post that the Los Angeles hip-hop scene is on fire right now and when you combine that area with the another hotbed of talent, the midwest, it’s just not fair. A lot of artists from Michigan have relocated to the L.A. area over the years (Dilla, Ta’Raach, Househoes, etc.) and the A-Side Worldwide family has a few that split time between the two regions as well. You’ve probably heard of Buff1 by now, if not through his solo work (cop There’s Only One, in stores now!), then perhaps through the classic Athletic Mic League material. Another group that’s on the rise, Now On, consists of one of Buff’s AML cohorts, DJ Haircut, alongside Jackson Perry and IX Lives.
Now On dropped their debut album, Eye Level, in 2005, and released an equally impressive project, Don’t Call It A Mixtape, last year. Their currently prepping the release of Tomorrow Already, and they’ve been kind enough to leak the title track off it for y’all to check out. I wouldn’t necessarily label this joint as indicative of their sound, as they’re a hard group to put in a box. There’s no need to classify though, it’s just good music. I’ll toss in another new track with Shawn Jackson as well:
Now On – “Tomorrow Already”
Now On ft. Shawn Jackson – “Write Back”
With production from the criminally underrated Lab Tech crew, Astronote, and Seattle’s own Jake One, you already know what to expect. Be on the lookout for Tomorrow Already dropping soon, and also keep an eye out for Haircut’s Mayer Hawthorne project…it’s gonna be crazy.