Big K.R.I.T. on Sound Session (2014 KUBE Summer Jam Video)

Posted in Artists, Interviews, Sound Session on June 19th, 2014 by Hyphen

Along with Kendrick Lamar, we sat down with another one of our favorite artists at KUBE’s Summer Jam last week, the one and only Big K.R.I.T..  We’ve had Young Krizzle on the show a few times before and he never disappoints.

This time, he spoke about his upcoming Cadillactica album, the criticism he received for Live From The Underground, and the differences in his creative process between mixtapes and albums.  K.R.I.T. also revealed he’ll be working with other producers on Cadillactica and gave us some insight on the tips they shared with him in the studio.  Among other topics, he ended by discussing the motivation behind his “Mt. Olympus” track, the South’s ongoing battle for lyrical respect, and the feeling of when fans connect with his music and support it on a deeper level.

Shout to K.R.I.T. and Dutch for the love, as always, and the First Ladies for filming/editing!

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Big K.R.I.T. – Rich Dad, Poor Dad (video)

Posted in Artists, Music Videos on December 22nd, 2012 by Hyphen

One of the realest records of the year. I’m not sure Live From The Underground lived up to the immense expectations everyone had for it, but K.R.I.T. still delivered a good project and he’s clearly one of the best artists we have in hip-hop right now.

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